BTX
Top-tier environmental and geological risk consulting firm serving the largest landowners in Brazil.
The client
Expert in regenerating contaminated areas, BTX Geology and Environment has been working for 27 years to make the market aware - investors and owners of large areas or strategic land - on the importance and benefits of investing in the correct management of real estate assets.
The need
After 20 years of success and projects very well delivered and consolidated the brand felt the need to modernize its identity and market positioning, in order to reflect these 20 years of consolidation and position itself as a reference.
The solution
To reflect the new phase of the company and especially further increase the perception of value in what is already good, we developed a robust, multinational-faced visual identity. Looking to the whole world and losing nothing to the great global players. The identity was very well received by the internal and external public.
Creative director:
Vicente Sulzbach
Designers:
Vicente Sulzbach
Fernanda Rinco
Leonardo Sulzbach
Motion designer:
Leonardo Sulzbach
Brand strategy:
Flavio Paes
Agency:
Fluxse